From the moment a visitor lands on your store you have full control over how they experience your brand. This is the critical point at which they either become a customer or leave to purchase from somewhere else.‍Our job is to give them a clear path to purchase, helping them find the right product at the right time, for the right price and then get everything else out of the way. An effortless experience is what we’re creating, and if we do it right, our first time visitor will complete their purchase and become a first time customer.‍Then our next job is to keep them coming back, again and again.‍ This is where a combination of product quality & strategically placed communications, incentives and loyalty programs come into the mix. Do it badly and they won’t be back. Do it well and your first time customer becomes a lifelong advocate for your brand and your products.